The Tetris Effect: The Game that Hypnotized the World


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Descriptions The definitive story of a game so great, even the Cold War couldn't stop itTetris is perhaps the most instantly recognizable, popular video game ever made. The definitive story of a game so great, even the Cold War couldn't stop itTetris is perhaps the most instantly recognizable, popular video See More. Read online Get ebook Epub Mobi, Download Ebook Descriptions The definitive story of a game so great, even the Cold War couldn't stop itTetris is perhaps the most instantly recognizable, popular video game ever made.

Published on May 17, Go explore. The wheeling and dealing over the rights and sublicenses did Remember Tetris, the most popular video game of the nineties? View 2 comments. Apr 08, Arjen rated it liked it Shelves: bieb. It's interesting to read how Tetris became what it is, but it's also a testimony to what lengths people go to deny someone else getting money.

Some things never change, do they Nintendo? Dec 19, David Dinaburg rated it it was ok. A certain amount of historical interpolation was required to offer a clear narrative understanding, including into the thought processes and motivations of those involved. And is not an idiom I am familiar with, even a little bit; it has hasty attributions ranging from Mark Twain to Charles Bownson to William Greener; its shrouded origin lies further from the Tetris era than Tetris is from now.

If you leave idiom etymology aside and remind yourself it is a combination of fuzzy memories and interpolations, you can get caught up in the story quite easily. Still—like most corporate memoirs—it is woven more than researched; a descendant of folklore more than non-fiction. Fly-on-the-wall false forthrightness is on trend , but honestly: These guys resent being treated like a bunch of rubes, Lincoln reasoned. In his head he added, Well, maybe not a lot of money for us, but a lot for you. And it really bugs me that it is presented as anything other than fabrication, than storytelling.

That The Tetris Effect saves the reader time by collecting Tetris-historical facts typically found scattered across the internet is wiped away by pages laden with bloat, assumption, and conjecture. Upside: for a book about a structural puzzle, the form of the tale is the highlight; multiple timelines hop back and forth, reaching peak excitement when the major players—previously sequestered into their own solo chapters—begin to intermingle and then race toward the same goal.

I will refrain from likening their meet-up to a row-clearing tetris, but it induces a similar thrill. Apr 16, Anne rated it really liked it. I'm still shocked that I was able to whip right through this despite it being chock full of stuff I don't usually enjoy e. For example, as an American, I was desperate for Alexey Pajitnov to get reap some of the financial reward for creating such an awesome game.

And I was really I'm still shocked that I was able to whip right through this despite it being chock full of stuff I don't usually enjoy e. And I was really, really vested in Henk Rogers acquiring the rights for hand-held devices because, of course, I was introduced to the delights of Tetris on the Game Boy.

So, yeah, it was also probably my obsession with the game that kept me reading. The author also tossed in a few chapters of research-related tidbits. I wonder how getting Tetris in hospitals as a "cognitive vaccine" against PTSD is progressing sounds like an uphill battle to me! And I just might have to use the library databases to search the literature on Tetris. Sounds like there is some amusing research still being done and not just on its cultural impact. A quick, good read all around.

Now excuse me while I go play some Tetris Jun 05, Evan Shields rated it really liked it. A good book about the complex history of the video game Tetris. Before reading this book I had no idea that Tetris was invented in the Soviet Union during the cold war and that the rights to the game were so contested back then. I enjoyed how this book included childhood stories about Henk Rogers and Alexey Pajitnov because it made the book less dry and more like a fiction book, which made me want to continue reading, because at times, this book could be a little boring and some parts seemed to A good book about the complex history of the video game Tetris.

I enjoyed how this book included childhood stories about Henk Rogers and Alexey Pajitnov because it made the book less dry and more like a fiction book, which made me want to continue reading, because at times, this book could be a little boring and some parts seemed to drone on and on. Sep 30, Julie rated it really liked it. Tetris: the colours are bright, the music is instantly recognizable and the game is intensely addictive. The blocks keep coming and coming and coming, and your job is to create solid lines from these seemingly-random shapes.

Once it does, most people just start all over again. Now, the history behind this more than year-old video game reveals a story almost as fascinating as the game itself. He obviously did his research, particularly with first-person interviews, but uses a more narrative flow, without citations and quoted interviews to slow things down. The original Tetris file was only 27 kilobytes, about half the size of most Word document files. Created as a side project by Russian programmer Alexy Pajitnov, it went through several iterations before being shared widely throughout the country and the Eastern Bloc, after which it was noticed by commercial distributors in the West.

Once the West became interested in the game, the Soviet bureaucracy got involved.

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Eventually, the Soviet-state computer programmer had to waive his rights to the game and sign ownership over to the state. Soviet bureaucrats had never dealt with a negotiation like this before, and struggled to understand the concepts of capitalism and intellectual property. The behind-the-scenes drama of the licensing rights should be made into a movie. A Hungarian-born software licenser, a Czech-born media mogul, representatives from Nintendo and American software distributors were all involved in some of the first commercial deals for the project.

Ackerman deftly puts the pieces of the story together, from the chronological history of events to the personal and technical aspects of this convoluted tale. He peppers the story with interesting Tetris facts, such as the rarest artifact or different world records. For a non-gamer or someone who started gaming after the s, it can be a bit technical, but the history of technology is important, and the story of Tetris lays the groundwork for better understanding the roots of computing and gaming today.

He notes, "Tetris can change your mental state and can literally rewire memory or perception, sometimes permanently. The back and forth between the various interested parties dealing with the game was vastly complicated, but Ackerman manages to make it accessible and easy to read. He includes an epilogue and updates the outcomes for everyone involved in the story. In The Tetris Effect, Ackerman has put the right pieces in the right places to create a well-written history of a game that still fascinates the world.

Jul 01, Margaret Sankey rated it liked it. Good tech history, intertwining the development of video games, consoles games and the GameBoy with the decline of the Soviet Union and the bizarre bureaucratic machinations of the Russian Academy of Science and the state's technology and business negotiating arm. As multiple agents descended on Moscow, contracts in hand and lawyers in tow, the game itself, which had been passed hand to hand through Soviet to Hungarian computer programmers, was already being released in the West as a Cold War Good tech history, intertwining the development of video games, consoles games and the GameBoy with the decline of the Soviet Union and the bizarre bureaucratic machinations of the Russian Academy of Science and the state's technology and business negotiating arm.

As multiple agents descended on Moscow, contracts in hand and lawyers in tow, the game itself, which had been passed hand to hand through Soviet to Hungarian computer programmers, was already being released in the West as a Cold War oddity. Meanwhile, psychology researchers were realizing that Tetris' easy to learn rules of play and absorbing nature could be used to study the ways in which the brain rewires itself to work efficiently, and to form memories not to mention the addictive power of gaming.

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Jul 17, Nate Morse rated it it was amazing Shelves: non-fiction , history , games-non-fiction. Excellent story of how the game Tetris came from humble Russian roots to spread across the world as one of the most popular games in video game history. I learned a lot about the video game industry of the early 80's and how software was developed for the many versions of computers that were available at the time.

I think this is probably one of the few books that could make contract negotiations over international IP rights interesting. Very easy to read, I found myself staying up way too late Excellent story of how the game Tetris came from humble Russian roots to spread across the world as one of the most popular games in video game history. Very easy to read, I found myself staying up way too late to keep reading This is a must read for anyone who has interest in electronic entertainment history. Nov 03, Naomi rated it it was ok Shelves: non-fiction-memoir.

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The Business of Tetris

Aug 13, Kristine rated it liked it Shelves: amazon-reviewed. Oct 08, Winnie rated it liked it. If only the whole book were like the "Bonus Level Chapters. Dec 22, Jessie N rated it really liked it. What may seem like a simple game to many has anything but a simple history. Created behind the Iron Curtain, Tetris legally?

The Tetris Effect

Ackerman weaves together the stories of the competing parties racing towards Moscow to win the publishing rights to the newest game fascinating the world, highlighting their missteps and triumphs. It is fascinating in its entirety, but perhaps only if you like video games and, specifically, Tetris. The bonus chapters, however, were tight, focused, and compelling. Would have appreciated more of those. Jun 17, Thom rated it it was ok Shelves: non-fiction. More of a book about the rights of Tetris than the creation of the game, this book did have a lot of interesting bits.

Unfortunately, they were sandwiched between bad writing and pure supposition about the dialogue and thoughts of the principals in this short book. Put into an even smaller nutshell, this is an urban legend version of the Tetris story. A few chapters about the Tetris Effect see Wired magazine article and some studies on PTSD recovery using Tetris were some of the most interestin More of a book about the rights of Tetris than the creation of the game, this book did have a lot of interesting bits.

A few chapters about the Tetris Effect see Wired magazine article and some studies on PTSD recovery using Tetris were some of the most interesting parts. This book also described the whole battle between Nintendo and Tengen and the rights to the handheld version of the game, shipped with every GameBoy.

The author is a frequent contributor of technology reviews and essays to CNET, and what I've read there is fine. By difference, they have more facts and reporting and less folklore and ruminations. Nov 27, Sotolf Flasskjegg rated it liked it. I did enjoy it quite a lot, but some of the "Extra stages" were quite dull, and stood out a bit.

The lower stars did probably have more to do my expectations rather than real shortcomings of the book, I was hoping for a bit on the more modern life that tetris also has gotten. Arika, Tetris the grandmaster, for example But what it does, it really does well, and I r 3. Arika, Tetris the grandmaster, for example But what it does, it really does well, and I really feel that I'm rooting for most of the people. What it really does well is that it shows you all sides of the case, showing the motivations of everyone, and it feels like you can understand most sides of the case, which was something that I enjoyed.

All in all I did really enjoy the book, it just fell a bit short since I expected something else than what I was reading. Mar 24, Tijs rated it liked it. It's hard to overstate Tetris' cultural significance, but Ackerman does a decent job not only of capturing the game's importance in video game culture but also its huge role in shaping licensing deals for software, AND the role it played in opening up commercial trade during the Soviet Union and the West during the glasnost.

That said, there's only so much you can write about a game which is so simple in concept, and The Tetris Effect goes on a little too long to remain interesting.

The first pa It's hard to overstate Tetris' cultural significance, but Ackerman does a decent job not only of capturing the game's importance in video game culture but also its huge role in shaping licensing deals for software, AND the role it played in opening up commercial trade during the Soviet Union and the West during the glasnost. Granted, that is a massive part of Tetris' history and importance, but cutting the book by 50 pages wouldn't have been a bad idea. Jun 05, Cullen Haynes rated it really liked it.

When it comes to iconic Intellectual Property, no other pastime was as engaging and maddeningly addictive as Tetris. From an initial glance, the game looks quite unassuming and simple; like most 'simple' things in this world however, it takes a few minutes to learn but a lifetime to master. The Tetris Effect tracks it's creation by Alexey Pajitnov in a nondescript government building in Mother Russia, it's licensing out to companies like Tengen and Nintendo and how Tetris mania took over the wor When it comes to iconic Intellectual Property, no other pastime was as engaging and maddeningly addictive as Tetris.

The Tetris Effect tracks it's creation by Alexey Pajitnov in a nondescript government building in Mother Russia, it's licensing out to companies like Tengen and Nintendo and how Tetris mania took over the world, even being used as a means to cure PTSD in war veterans. And that music Sep 09, Moinak rated it really liked it. The story of how the most addictive game made its way across the Iron Curtain into the hands of millions has been narrated very well.

Soviet Blocks

The best part is the "Bonus Level" chapters which were the most interesting parts of the book beyond the story. Good read for anyone who wants to know about the story and impact of Tetris- the game that has been played by grandfathers, their sons and the grandchildren with equal fervor. Nov 09, Megan rated it liked it.

The development phase of Tetris is interesting, but a large section of the book is about the complicated wrangle for publishing rights. This can be interesting from a legal perspective but can also get a little dull. Ackerman could have played up the personalities involved a bit more for some punch, esp since he apparently had the chance to interview all these players personally. However, it was still kinda cool to go through all this strange hidden legal history of this iconic game. Jul 13, Ashley Adams rated it liked it Shelves: non-fiction , usa-studies , psychology , russian-studies , japanese-studies.

Instead, I got an involved microhistory of the business side of the game. Intellectual property rights in international business deals.

10 Minutes of TETRIS EFFECT Music and Gameplay

Still pretty interesting, but not nearly as enticing as the game itself. Mar 24, Todd Wood rated it really liked it. Tetris is awesome, and the circuitous route it took to move from Russia to sweep the world was pretty wild! Also it confirmed what I always thought to be true Given enough time and randomness, a flurry of Z blocks are impossible to beat! Jun 09, Brad rated it really liked it. This book was a surprising gem.

It had brisk pacing, an interesting cast of characters and just enough depth to contextualize Tetris's long-lasting impact on the world. There were also a few "bonus levels" that discussed scientific research that includes Tetris. I thought this was a clever way to insert some random passages into the book without disrupting the narrative too much.

The Tetris Effect: The Game that Hypnotized the World The Tetris Effect: The Game that Hypnotized the World
The Tetris Effect: The Game that Hypnotized the World The Tetris Effect: The Game that Hypnotized the World
The Tetris Effect: The Game that Hypnotized the World The Tetris Effect: The Game that Hypnotized the World
The Tetris Effect: The Game that Hypnotized the World The Tetris Effect: The Game that Hypnotized the World
The Tetris Effect: The Game that Hypnotized the World The Tetris Effect: The Game that Hypnotized the World
The Tetris Effect: The Game that Hypnotized the World The Tetris Effect: The Game that Hypnotized the World
The Tetris Effect: The Game that Hypnotized the World The Tetris Effect: The Game that Hypnotized the World

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